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- <text id=90TT3013>
- <title>
- Nov. 12, 1990: Trouble On The Horizon
- </title>
- <history>
- TIME--The Weekly Newsmagazine--1990
- Nov. 12, 1990 Ready For War
- </history>
- <article>
- <source>Time Magazine</source>
- <hdr>
- BUSINESS, Page 52
- Trouble on The Horizon
- </hdr><body>
- <p>Buffeted by rising fuel prices and falling traffic, U.S.
- airlines are heading for a major shake-out
- </p>
- <p>By JANICE CASTRO -- Reported by Gisela Bolte/Washington and
- Richard Woodbury/Houston
- </p>
- <p> Talk about bad timing. Just last week officials at
- Continental Airlines proudly unveiled new interior designs for
- their aircraft. But the spectacle of the troubled carrier
- showing off its blue-and-gray fabrics and contoured seating
- reminded airline experts of the old line about rearranging the
- deck chairs on the Titanic. Just a week earlier the airline had
- veered away from a return trip to Chapter 11 bankruptcy
- protection, from which it had emerged four years ago. Instead
- Continental may try to raise cash by selling off some of its
- valuable routes and other assets. Like many of its competitors,
- Continental has been caught in a powerful economic downdraft at
- a time when the airline was expanding and ill-prepared for
- trouble.
- </p>
- <p> No industry is being hit harder by gushing crude prices than
- the airlines. Loaded with debt after a string of mergers,
- takeovers and multibillion-dollar orders for new aircraft, U.S.
- carriers are reeling under the one-two punch of explosive fuel
- costs and a recessionary slowdown in air travel. Says Stephen
- Wolf, head of United Airlines: "Fourth-quarter projections for
- the industry are nothing short of alarming."
- </p>
- <p> Fuel prices have run up faster than ever before. After Iraq
- invaded Kuwait, jet-fuel prices more than doubled, to $1.46 per
- gal., before settling last week at $1.04. The U.S. airline
- industry consumes at least 15 billion gallons of jet fuel
- annually, which means that every 1 cents increase in fuel prices
- will increase total operating costs by $150 million. The results
- are devastating. U.S. carriers expect to lose $1.2 billion
- during the October to December period alone, more than the
- industry has ever lost in an entire year. Aiming to ride out the
- crisis, airlines are slashing costs, scrimping on fuel and
- cutting service. They have laid off more than 8,000 workers
- (1.6% of their labor force), with more to come. They have set
- up special conservation committees to find ways to save jet fuel
- and have parked dozens of aging gas guzzlers on the tarmac.
- </p>
- <p> Travelers will ultimately suffer from the cutbacks. Some
- carriers have eliminated flights on their least profitable
- routes and tightened up on such passenger perks as
- frequent-flyer programs. To pass along some of the higher fuel
- expenses, airlines have boosted fares three times since August,
- by a total of 15.3%. They are likely to do so again in the
- coming weeks, despite fears that higher fares will drive away
- the customers. Making matters worse, the government has just
- slapped the industry with $18.6 billion in airline-ticket taxes
- and other special levies during the next five years as part of
- the deficit-reduction deal.
- </p>
- <p> Passenger-traffic growth was anemic for the year even before
- the gulf crisis erupted. Domestic passenger miles have increased
- only 2.7% this year, while the foreign business of American
- carriers has grown 17%. But the airlines are watching a
- relatively slow year turn into a disaster. The financial
- outlook: "Stinko," declares Robert Crandall, chief of American
- Airlines, one of the healthiest carriers. Michael Durham, the
- airline's chief financial officer, blames the fuel jolt as the
- No. 1 problem. "There's very little you can do when a commodity
- that represents 15% to 20% of your total operating costs goes
- up by almost 100%. It's a very difficult time to make money."
- </p>
- <p> The flurry of financial blows has knocked the stuffing out
- of an industry that made a record $1.7 billion in profits in
- 1988. After a wrenching consolidation during the '80s that
- forced over 200 carriers to merge or disappear, the few
- remaining major companies are about to undergo another
- shake-out. Already wobbling badly, a couple of the weakest ones
- -- Pan Am and Eastern -- may disappear. Others, like TWA and
- Continental, may be forced to merge with stronger partners or
- shrink down to a more manageable size.
- </p>
- <p> Once America's flagship carrier, Pan Am has lost $2 billion
- over the past decade. After two fruitless years of seeking a
- buyer or merger partner, the airline has begun to raise cash by
- selling off its prize assets: international routes. Last month
- the carrier agreed to sell its U.S.-to-London routes to United
- for $400 million. Still trying to sell off its Northeastern
- shuttle, Pan Am is fast running out of marketable assets.
- </p>
- <p> Eastern is trying to survive by offering upscale service at
- coach prices. Since September, Eastern has managed to fill some
- empty seats by offering free upgrades to first class, but that
- is not enough to steer it out of bankruptcy. Besides losses of
- $1 million a day, the carrier has been socked lately with an
- additional $1 million in daily fuel costs.
- </p>
- <p> Continental was particularly ill-prepared to weather the
- downturn. The carrier accumulated more than $2 billion in
- long-term debt in the process of building itself into one of the
- five largest U.S. carriers. Rival carrier Delta confirmed last
- week that it may buy some of Continental's assets. At TWA,
- market share has slipped from about 10% in 1985 to 8% currently.
- Since TWA boss Carl Icahn failed to move quickly enough to
- replace his aging aircraft, the airline is stuck with a fleet
- that is particularly thirsty and costly. New Boeing and
- McDonnell Douglas passenger jets are as much as 25% more fuel
- efficient than the older 747s and DC-9s that fill TWA's hangars.
- </p>
- <p> Desperate to cut costs, airlines have been scrutinizing
- their operations from the executive suite to the passenger seat.
- American has frozen management hiring and halted all
- nonessential capital spending. USAir has delayed taking delivery
- of 28 new Boeing jets for three years. Chicago-based Midway is
- closing down its hub at Philadelphia, which it bought only a
- year ago from Eastern, and plans to sell its operations there
- to USAir for $67.5 million. Northwest has trimmed its flight
- schedule by 24 daily flights, or 2% of its total. Even
- Phoenix-based America West, one of the fastest-growing U.S.
- carriers, is cutting some late-night and weekend flights.
- </p>
- <p> Some of the most ingenious cost-cutting measures are those
- dreamed up by Continental's Fuel Conservation Task Force.
- Seventeen fuel-guzzling old Series 10 DC-9s and 727-100s have
- been grounded. Airplanes will taxi out to the runway on one
- engine instead of two. Airliners parked at the gates will be
- heated and cooled by ground-based units instead of onboard
- auxiliary-power systems. Someone even figured out that by
- removing all those little armrest ashtrays -- since passengers
- can no longer smoke on domestic trips -- Continental can reduce
- aircraft weight by 50 lbs. a flight. While that is a minuscule
- portion of a 737's unloaded weight (70,000 lbs.), it is a
- painless saving. In all, Continental estimates that the measures
- will save it tens of thousands of dollars a day.
- </p>
- <p> Even so, the industry is bound to consolidate further. High
- costs mean that ambitious carriers like USAir, Midway and
- America West are reining in their plans. A year ago, five
- airlines -- American, United, Delta, Northwest and Continental
- -- dominated the top tier of the U.S. industry, accounting for
- 66.3% of all passenger miles. Because of problems at
- Continental, that tier may soon shrink to four powerhouses.
- </p>
- <p> As the industry is gradually concentrated in fewer hands,
- fares will tend to rise. Megacarriers facing less competition
- are also more likely to drop service to less profitable markets,
- depriving local residents of affordable transportation choices
- and hurting regional economies by choking off business travel.
- Says Christopher Witkowski, executive director of the
- Washington-based Aviation Consumer Action Project: "Passengers
- will be paying more for service that is of a decreasing
- quality." In the long run, the industry will regain its
- strength. Boeing chairman Frank Shrontz, who enjoys a
- bird's-eye view of the business, maintains that
- passenger-traffic growth will average 5% or more for the next
- 15 years. The bulk of that growth, though, is likely to be
- carried by the Big Four.
- </p>
-
- </body></article>
- </text>
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